Our Mission

The Association of Taco John’s Franchisees was formed in 1992 for the purpose of providing our membership with an environment for increasing long-term profitability in support of improved business value and brand equity. In carrying out that purpose, the Association has become the primary voice representing the interests of the franchisee members. More than 80% of chain members belong to the Association.

Association membership is not a spectator sport. There are many ways to play an active role. The Association is guided by a board of six directors elected by their peers. Every two years, the board retreats to form a strategic plan that guides our initiatives and prioritize goals. Committees within the Association provide additional opportunities for franchisees to become actively involved in developing the brand. The Association also meets regularly with representatives of Taco John’s International, Inc., and each director serves as a liaison to a Taco John’s International department. Our role in these interactions is to discuss and provide valuable input on strategic issues affecting the direction of the chain.